ROSEATE: Trunkshown & Styling event

Roseate was a trunk show & styling event featuring Indonesian local brands. The event was organized by me and my teammates for the Fashion Coordination and Promotion module. It was held at The Fifth Kemang. The theme for the event was "Throwback to Indonesia" in celebration of Indonesia's progress in the fashion industry.

The garments were sponsored by the local brands such as Blanc22 Studio [@blanc22studio], Le Bijou [@lebijoushop], TAMATA [@tamata.id], Andy Accessory [@andyaccessory], and Selangkah [@se.langkah]. The mobile app company SHOXX and Tracy Salon also supported the event.

The trunk show is then followed by the styling and lifestyle talk show by Ravi Agustina, a prominent stylist who has worked with Afgan and Titi DJ.

In this project, I mainly worked behind Digital Marketing. I planned, developed and created a logo, color palette, posters, ticket, as well as other marketing collaterals. I also decided on the make-up and hair-do references that suit the brands. During the event, I take in-charge supervising the runway, guests, foods, and music to make sure everything the event runs smoothly.

Marketing collaterals

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Organized by

Audrey Clarissa

Safira Dara

Iola Neysa

Clarissa Devina

Gisella Bianca

Laurensia Michelle

Photographed by

Putri Dwi Anggraini

Videographed by

Arief Lukyan